Tag: #eventblog
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Behind the Collaboration: How Marketing & Sales Teams Make Events Happen

When people think about event marketing, they often think about the person planning the event. And understandably so. They’re the ones coordinating vendors, managing logistics, building timelines, and making sure everything comes together. But there’s a lot more happening behind the event than what people see on event day. An event may be led by…
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Behind the Smile: The Emotional Reality of Being the Event Planner

There’s a certain look event planners learn to master. The smile. The calm voice. The “Absolutely, we can handle that.” Even when, behind the event, there are five things happening at once and at least one of them was definitely not part of the original plan. Because when you’re the planner, everyone else gets to…
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The Pressure Behind the Event: When Everyone Is Watching

Have you ever planned an event knowing that if something went wrong, everyone would look at you? Not the vendor. Not the venue. You. I know that feeling. When you’re the person responsible for an event, there’s a different kind of pressure that comes with knowing everyone will experience the final product—but very few people…
